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Editor’s note: This story is part of Southwest Michigan Second Wave’sOn the Ground Battle Creek series. All photos were taken by John Grap.
BATTLE CREEK, MI — Paul Conkey says he doesn’t know if Battle Creek will always be thought of as “Cereal City.”
“We have a lot of identity with that,” says Conkey, Co-owner of the Griffin Grill & Pub. He is among several Battle Creek residents who shared their hopes for the city in 2026 and what they consider its identity after the W.K. Kellogg Co. was acquired in September by the Ferrero Group based in Luxembourg.
Ferrero is one of the world’s largest sweet and packaged food companies, with brands including Nutella, Nestle Crunch, and Butterfinger…