Off The Hook, a Louisiana-based Cajun seafood restaurant, is preparing to open a new location at 101 Liberty Avenue in Lafayette, in the former home of Viva La Waffle.
Founded in 2012 in Thibodaux, Off The Hook has steadily expanded across the state with locations in Baton Rouge, Gonzales, Houma, Hammond, Walker, Denham Springs, and Thibodaux. The company recently increased its leadership team to help fuel additional growth, with plans to open multiple restaurants each year and reach dozens of locations statewide over the next decade.
Food photo sourced: https://www.othook.com
The brand operates under the slogan “Real Cajun. Real Fast,” offering a menu filled with Louisiana staples such as shrimp and catfish platters, po’boys, gumbo, crawfish étouffée, and red beans and rice. Seasonal specials highlight Gulf seafood and often feature collaborations with iconic Louisiana brands like TABASCO®. Catering and online ordering are also key parts of the business model…