The two Harveys Supermarket locations in Lakeland are officially transitioning to the Winn-Dixie banner. This change was announced on March 16, 2026, as part of a broader brand transformation by The Winn-Dixie Company (formerly Southeastern Grocers).
The specific Lakeland stores involved in this conversion are:
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- 1305 Ariana Street W.
- 2630 US Highway 92
Key Details of the Transition
- Unified Branding: The move is part of a strategy to bring several Harveys locations under the Winn-Dixie name to create a “singular banner” and a more modern shopping experience.
- What Changes for Shoppers: While the signage and interior branding will change to reflect a “modern and connected” look, the company has stated that the…