For more than two decades, the Michigan International Auto Show has delighted automobile enthusiasts and curious onlookers alike, offering a chance to see the latest and greatest in trucks, SUVs, EVs, performance vehicles, and advances in vehicle technology.
The annual show returns for the 26th time to Grand Rapids, February 1-4, 2024 at DeVos Place in downtown Grand Rapids. The show will run from 11 a.m. to 9:30 p.m., Thursday and Friday; 10 a.m. to 9:30 p.m. on Saturday; and 10 a.m. to 5 p.m. on Sunday.
Tickets are $12 for adults and $5 for kids aged 6-14. On Thursday, first responders and veterans receive free admission at will call with a valid ID or badge, or by attending in uniform. Also on Thursday, seniors (aged 65 and older) will receive half-off admission at will call with a valid ID.
A Charity Spectacular on January 31 serves as the kickoff for the event, giving attendees a chance to get a sneak peek at the vehicles and displays. Proceeds from the pay-to-attend event support the Helen DeVos Children’s Hospital.