What is ‘7 Brew Doh’ and why are Lexington drivers lined up before dawn to get it?

LEXINGTON, Ky. (FOX 56) — Long lines are nothing new at 7 Brew locations, but Monday’s crowd took things to another level.

The drive-thru coffee chain released its own take on the viral NeeDoh toy, giving away a free “7 Brew Doh” with the purchase of two medium or large drinks.

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“Everybody wants one,” customer Rebecca Berry said. “I’ve got four grandkids, and my son wants one.”

At the Richmond Road location, Stand Manager Caleb Forrest said customers started arriving hours before the business opened…

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