Nebraska football still doesn’t have enough money.
This has been an issue for the Huskers in the NIL era, and it continues into the revenue-sharing era as well. And that isn’t speculation; it comes straight from the head coach.
For those who may have been under a rock for the past decade, college athletes can make money off their name, image, and likeness now. That means deals with collectives or marketing companies or local businesses, sometimes blurring the line of pay-for-play. As of the 2025-26 year, schools can also pay athletes directly, with that number being $20.5 million this year and rising in successive years.
So Nebraska has *some* money. The Husker programs have had *some* money via 1890 Nebraska, which was the official NIL arm of the university. But it hasn’t been enough, as exemplified by how Nebraska has chased the running back position over the last several transfer portal windows…