Jeff Hatfield is an emerging American success story, and he got there the old-fashioned way — through hard work, unrelenting attention to detail and a nose for opportunity within the marketplace.
Over just six years, Hatfield, who started Arkansas Solar Solutions in 2022, has expanded to a statewide footprint and branched into gutters, roofing and siding. Yet even as he has grown, he still sets eyes on every job to ensure quality workmanship. His company’s expansion demands an exhausting schedule, but Hatfield soldiers on, knowing that in his intensely competitive industry, reputation is everything.
“I’ve seen how people are taken advantage of in this industry both on the home and business owner side,” Hatfield said. “My motivation is to make sure anyone that does business with us or works with us can never say they felt shortchanged in any way.”
Hatfield started his company solely to sell and install residential solar systems and refurbish existing systems that needed repair. After about a year of that, he realized how much business he was leaving on the table…