Hatch Chile fest returns to United Supermarkets

Note: The above video shows the top headlines from the morning of July 25, 2025.

LUBBOCK, Texas — United Supermarkets, Market Street, and Amigos are once again bringing the heat with their annual Hatch Chile Fest, running from July 23 to August 26.

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The popular event features on-site roastings of fresh Hatch chiles, with all store locations offering roasting the first weekend and select stores continuing throughout the promotion. Shoppers can check with their local produce team for roasting schedules.

“This tradition is something we look forward to every year,” said Joseph Bunting, produce business director for The United Family. “It’s all about sharing the bold flavor and versatility of Hatch chiles with our guests.”…

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