Optimal Blue Launches New Lead Generation Tool for Originators | National News

Capture for Originators helps lenders approach borrowers at the right time with ‘makes sense’ refinance scenarios

PLANO, Texas /Florida Newswire – National News/ — Optimal Blue today announced a new product that helps originators efficiently track and identify refinance opportunities so they can reengage borrowers with eligible refinance options at the right time. Available to Optimal Blue PPE users, Capture for Originators dramatically reduces the manual effort loan officers currently spend evaluating refinance potential by automatically analyzing entire portfolios each month and putting recapture opportunities directly into originators’ hands.

“Instead of expecting originators to review all of their past clients to find refinance opportunities, we have given them a solution that automatically identifies an opportunity, provides pricing options and generates a presentation to the borrower,” said Mike Vough, head of corporate strategy at Optimal Blue. “Capture gives originators an efficient, data-driven way to identify borrower savings and turn that opportunity into reality.”

Capture for Originators goes far beyond basic rate alerts. It provides a user-friendly dashboard that surfaces closed loans with refinance potential, complete with break-even calculations for multiple scenarios, closing cost estimates and borrower savings analysis. By automatically factoring in lender fees and current pricing from the Optimal Blue PPE, Capture helps loan officers act quickly and accurately without spreadsheets or manual data pulls…

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