The NEXO Dallas Open is one of the most prestigious ATP Tour 500 men’s tournaments in the U.S.
This year’s event, held Feb. 7-15, featured matches with top tennis stars, as well as dozens of activations, including wine-bar popups sponsored by its Official Wine Partner DAOU Vineyards.
American Ben Shelton took this year’s championship title, defeating fellow American Taylor Fritz in the finals for singles. An intimate and electric experience, any seat in the house offers a nice view but purchasing a box seat allows for extra wine sampling, signature tennis-themed cocktails and a full buffet of light bites and snacks.
With a Fan Zone completely open to the public, the February 2026 official ATP event included dozens of activations and nine days of tournaments, all located at The Star in Frisco. Returning for the second year of a three-year partnership, California-based DAOU Vineyards held a large presence at the event, serving four of its most popular wines, each with its own unique flavor profile.
“The Power Player” – DAOU Cabernet Sauvignon
Aromas of black cherry, cassis, and plum – layered with dessert sage and sandal wood, this wine is sure to be a winner. Smooth, plush, expressive, and powerful yet polished, this fine wine over serves for the price and is sure to advance throughout any tournament…