Cooks work diligently inside Phoenix grocery stores, making fresh and warm tortillas that sell for just a few dollars. With roughly 4 in 10 Phoenix residents being Hispanic, according to DATOS, providing this authentic food meets a huge need in the community.
Spanish chatter fills the air alongside colorful signs, creating an atmosphere where food tastes like home. Mexico native Jose Angel Vega loves shopping at Fry’s Mercado in west Phoenix for exactly this reason, saying in Spanish, he gets the best quality food at the Mercado.
“The one and only Mercado that Kroger offers. You’ll see elements in this store that you will not find in any other Kroger across the nation,” Daniella Lerma said…