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When it comes to real estate, there’s no shortage of headlines to catch your eye: “Home Prices Plummet Across the U.S.!” or “Real Estate Market Booming Again!” These dramatic statements might sell newspapers and generate clicks, but if you’re buying or selling in Pinecrest, relying on broad-brush national or even regional media narratives could lead you astray, sometimes disastrously so.
Mainstream media is designed to speak in averages, trends, and eye-catching generalizations. But real estate is hyper-local. What’s true in California simply doesn’t hold water in Pinecrest, where schools, lifestyle, zoning, and municipal policies create a market that plays by its own rules. If you’re trying to make a serious decision about buying or selling in this Village, reading the headlines might give you a false sense of what’s actually going on in your own backyard.
The Danger of Averages in a Luxury Market Let’s start with the way most media outlets present data: averages. In Pinecrest, where median home values hover well over $1.8 million and can climb far higher, using “average price” as a barometer of market health can be deeply misleading…