Chipotle’s Friday the 13th freebie gets those with tattoos a BOGO deal

Your tattoo can get you a deal at Chipotle on Friday the 13th.

Actually, you don’t even have to have a real tattoo. Visit Chipotle with any temporary tattoo or drawn-on tattoo on March 13 from 3 p.m. to 4 p.m. local time and you can buy one entrée and get one free.

The tattoo BOGO deal has some timely inspiration. Friday the 13th has become a day when tattoo shops often have price reductions, leading customers to opt for ink on that day. And there’s that internet meme of folks being “tatted like a Chipotle bag” – it arose because the Chipotle bag has tattoo-styled iconography on the sides, similar to the look achieved by some tattoo diehards.

“What started as an internet meme became a real-world expression of fandom for our brand,” said Stephanie Perdue, Chipotle’s interim chief marketing officer, in a news release…

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