MILWAUKEE — Milwaukee ranked as the top local market in the country for viewership of the 2026 Milan Cortina Olympics, NBC Sports reported Tuesday.
Milwaukee led the U.S. with a 13.7 rating and 49 share for Milan Prime (live 1-4 p.m. CT) + Primetime in Milan (7-10 p.m. CT) through February 20.
Watch: Milwaukee market leads entire country in viewership of 2026 Milan Cortina Olympics
Milwaukee market leads entire country in viewership of 2026 Milan Cortina Olympics
Rounding out the top five were Minneapolis, Fort Myers, Pittsburgh, and Dayton…