Fined for flying American flag: New law could help Camping World amid legal battle

(FOX40.COM) — After more than a year of tension and legal battles between Camping World’s CEO and local governments about his ability to fly a large American flag, proposed legislation may help the business win one of its cases. • Video Above: Business, San Joaquin County at odds over ability to fly American flag

Marcus Lemonis, the CEO of Camping World, has been at odds with city and county governments because of ordinances that prohibited him from flying a more than 120-foot American flag at his businesses. In April 2024, the Camping World location in San Joaquin County was forced to remove the flag for alleged safety reasons and a lack of permits.

Camping World CEO files motion to dismiss lawsuit over flying American flag

Following the San Joaquin County ordeal, another Camping World location in North Carolina abruptly closed its doors for good amid a similar battle about policies that prevented Lemonis from flying the flag. In March 2025, the City of Greenville, North Carolina, went so far as to file a lawsuit against Lemonis. This happened as another lawsuit was filed in Sevierville, Tennessee, over the same issue.

“The flag? It’s never coming down,” Lemonis said in a viral video posted by FOX News on social media. “Over the last several years, I’ve had a number of run-ins with local city officials and governments over my raising of the flag.”

Camping World CEO doubles down on not removing American flag from business amid lawsuits

Lemonis continued, “I’ll never take it down. And the reason for that is it’s my love letter as an immigrant to this country, who, quite frankly, was given a gift.”…

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