The original “Go to Church or the Devil Will Get You” sign, a familiar sight along Interstate 65 near Prattville, has long been one of the state’s most recognizable roadside landmarks.
Now, a variation of that message has appeared across the country in California’s Coachella Valley. Cain’s version reads, “Go see Ethel Cain or the Devil Will Get You,” and features a similarly styled red figure, echoing the imagery that made the Alabama sign famous.
The billboard is visible to drivers traveling eastbound on Interstate 10 before the Jefferson exit, according to social media posts and online discussions that first highlighted the display…