CONWAY, S.C. (WMBF) – Love is in the air in the city of Conway. The city is embracing the Valentine’s Day spirt with signs and decorations throughout the downtown area. There are pink hearts that say “Be Mine” and “Kiss Me.” But they’re also celebrating friendships with “Best Friends” signs. And those who may not have a significant other aren’t left out either with a sign that states “Single and Happy.”