Mixed-use projects frequently are built in phases to accommodate growth, permitting and financing. But that can make marketing these projects tricky — it’s hard to see the full picture. What’s needed is a way to bridge time that allows residents to see what eventually will happen.
That was the challenge facing Aprea Development in its creation of The Avenues in Naples, Fla.
Spanning two urban blocks along Fifth Avenue, the project’s first phase features street-level retail beneath residential units and rooftop amenities. It will create a walkable community, surrounded by parks, galleries, beaches and marinas…