Devin Snow with Hold the Mayo wraps up his multi-year video series Monday that highlights red beans and rice across southeast Louisiana.
Why it matters: Snow turned a humble Monday staple into a love letter to southeastern Louisiana food and neighborhoods.
The big picture: Snow, who declined to be interviewed for this story, is ending the series after 300 episodes, according to posts.
- The St. Bernard native started making them in 2020.
- Each one is like hanging with your wisecracking friend who knows all the best spots.
Zoom in: He’s crisscrossed the region, eating at corner stores, outdoor setups and sit-down restaurants.
- He shows off the food and usually does a neighborhood and bathroom tour.
- He always finds something nice to say, even if it is complimenting the hand soap.
The countdown: Snow’s been highlighting his Top 10 experiences the past few weeks. The best one will be revealed Monday. The top ones so far…
- Chicken’s Kitchen
- Zuppardo’s
- Family Cajun Kitchen
- John & Mary Food Store
- Frady’s
- Mandina’s
- Luke
- Liuzza’s by the Track
- Vucinovich’s
Zoom out: He drops his adventures on Facebook, YouTube, Instagram, X and TikTok, with a total following of more than 335,000.
- He also has a sports podcast and streams on Twitch.
Between the lines: Monday is the traditional day to eat red beans and rice in New Orleans.
- The dish is often served with sausage or a pork chop.
The intrigue: Is Snow tired of red beans? Will he do another food series? Does he really love toilet brands this much?…