A Brief History of Big Jerk Soda
For the past seven years, Big Jerk Soda has been a cornerstone of Pensacola, Florida’s beverage scene, delighting locals with its bold, innovative flavors and steadfast commitment to community. Founded by Ryan and Jenn Eaton, the company began as a small venture driven by a passion for crafting unique, high-quality sodas. From its humble beginnings, Big Jerk Soda has grown into a beloved local brand, now available in over 50 locations, including Apple Market and Ever’man Cooperative Grocery. The company’s adaptability in a rapidly evolving soda industry has been key to its success. “The soda industry has transformed dramatically in recent years,” Jenn Eaton explains. “We’ve become experts at pivoting to meet customer demands while staying true to our roots.”
Big Jerk Soda is more than just a beverage company—it’s a story of resilience, creativity, and community partnership. By listening to their customers and embracing innovation, Ryan and Jenn have transformed Big Jerk into a platform for collaboration, paving the way for their latest venture: Coastal Co-Packing Company. This expansion not only solidifies their legacy but also positions them as a vital resource for other beverage entrepreneurs.
From Big Jerk Soda to Coastal Co-Packing: Insights from the Interview…