Philly streetwear shop uses augmented reality to bring Eagles merch to life

As fans pack Lincoln Financial Field for the Eagles’ home opener, one Philly small business is making sure their game-day swag is just as ready for the spotlight. Art History 101, a Frankford Avenue staple, has become known for bold, creative drops — and now, thanks to augmented reality, their designs are coming to life.

When Eagles offensive lineman Landon Dickerson signed his four-year contract in March 2024, he was asked what he’d buy first. His answer? A lawnmower.

Owner Jay Pross turned that moment into his latest AR design, a playful nod to Dickerson’s down-to-earth humor — and a way to mark the Birds’ matchup against Dallas in the season opener on Thursday…

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