People love local news anchors.
With the fragmentation of so much of the media, you may not be able to name the anchors of “CBS Evening News,” “NBC Nightly News” or “ABC World News Tonight.”
But you probably know who’s anchoring the 10 p.m. news on Channel 5 or 10 (or 12 or 15). It’s the nature of the business. Even in a place as transient as Phoenix, where people come and go all the time, viewers know their anchors. How could they not? They are, as they say, in your living room every night…