The Farmers Burger, a roaming smash-burger truck, has been drawing long lines at breweries, beer gardens, and neighborhood pop-ups around the Pittsburgh area. With pasture-raised patties and a tight, photo-ready menu, the truck has turned otherwise ordinary weeknights into small-scale pilgrimages for diners hunting down a cleaner, meat-forward burger.
TV spotlight and the man at the window
Local TV hosts Mikey and David recently rolled up to the truck and met owner Derek Rochna, who runs the whole mobile setup from a compact service window. As reported by CBS News Pittsburgh, the televised visit introduced Rochna and his concept to a broader local audience and helped kick social media chatter into higher gear. The segment has given a noticeable boost…..