By Sara Beth Williams– — The new Korean barbeque and all-you-can-eat sushi buffet restaurant is already receiving praise and acclaim after opening in November 2025 on Sunrise Boulevard in the former Boston Pizza and Sports Bar restaurant.
The name of the restaurant, Must Be Cow, has sparked some curiosity and interest. To find out the inspiration behind the unique name of the restaurant, The Sentinel staff sat down with Must Be Cow General Manager Andy Le, who recounts the night the name became official.
Le recalled that, late one night, after construction and permitting had been completed, the owner and his partner were working together, trying to come up with a name for the restaurant so they could finish the final paperwork before the deadline. During the conversation, the owner insisted that “cow” had to be in the name of the restaurant, Le said…