The Brief
- Good Grocer in Minneapolis is more than just a spot to stock up on essentials, they’re providing food at a lower cost thanks to an all-volunteer business model.
- The store also puts a focus on zero-waste produce, sustainable seafood, and recycled grocery bags.
- Proceeds from the grocery store are used to stock the shelves of Good Grocer’s food outlet, which helps people facing food insecurity.
MINNEAPOLIS (FOX 9) – A grocery store in the Whittier neighborhood of Minneapolis is showing what it means to be a good neighbor. For the last couple of years, Good Grocer has found a way to keep people fed at a low cost.
A vision of inclusivity
The backstory:
The store started thanks to a mission dreamed up by founder Jeannette Vickman.
“Here at Good Grocer, we believe that no matter your social economic status, your age, or your physical or cognitive abilities, there’s a place for you. There’s a place for you to give and contribute to the model,” Vickman explained.…