Annual Shopapalooza Festival will be held in St. Petersburg this weekend

Every Thanksgiving weekend, millions of Americans spend their hard-earned dollars on national Black Friday deals.

Ester Venouziou believes supporting local and small businesses is even more important. This led her to create the first Shopapalooza Festival in 2010 to replicate a Black Friday-style event for these companies. Fifteen years later, it has become a St. Petersburg tradition.

The annual festival, produced by Venouziou’s business advocacy organization LocalShops1, will return to Vinoy Park Saturday and Sunday…

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