Representatives from the Paiute Indian Tribe of Utah and Southern Utah University traveled to the University of Utah Nov. 13 for the annual Golden Spike Awards.
The event was hosted by the Public Relations Society of America, Utah Chapter, in recognition of outstanding work in public relations, marketing and communications.
The collaborative effort between PITU and SUU on the Paiute Willow Basket Community Assessment earned the two organizations the Golden Spike Award in the category of “Research,” which addresses “a meaningful contribution or input to a public relations program, or an evaluation documenting the value or benefit of a public relations program or tactic,” according to a news release from the Paiute Indian Tribe of Utah.
The Paiute Willow Basket Community Assessment is the first comprehensive study on the Paiute Tribe in more than 50 years, capturing the experiences and aspirations of Tribal Members and comparing them with the only other prior Tribal assessment, conducted by the Bureau of Indian Affairs in 1968…