WEST JORDAN, Utah (ABC4) — The next generation of LEGO innovation was brought to Utah over the weekend at an interactive demo that showcased its new SMART Play sets.
Held at the West Jordan Walmart Supercenter on Saturday and Sunday, the demo introduced fans to LEGO’s newly released Star Wars SMART Play Sets, the biggest innovation to the brand since the creation of the Minifigure, according to the event’s press release.
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Ethan Shroeder, the public relations and events manager with LEGO Group, told ABC4.com that the SMART brick uses the traditional 2×4 brick that everyone knows and loves, but uses 20 internal patented technologies that allow it to synthesize sound, read light and react to codes.
This means that if you put one SMART brick in a Tie Fighter and another in an X-Wing, they will react to each other and play sounds to simulate an actual interstellar dogfight. They can also be used with Minifigures for enhanced lightsaber battles.
“It just adds a level of responsive play to LEGO Star Wars sets that folks are already familiar with,” Shroeder said, adding that the bricks don’t need charging but instead use a ‘shake it to wake it’ system.
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Demo participants got to use the new technology through a story-oriented playthrough. “Participants will choose their allegiance to either the light side or dark side of the Force. Each path winds through a different corner of the galaxy, inviting fans to iconic LEGO Star Wars destinations. Both groups will be sent on a mission to investigate newly detected technology and report back with their findings,” the press release read…