Nestled between upscale boutiques and artisanal coffee shops in the coastal enclave of La Jolla sits an unassuming retail rebel – the Goodwill on Girard Avenue, a secondhand sanctuary where California’s coastal elite unknowingly fund your next fashion find.
This isn’t your average thrift store experience of fluorescent lighting and mysterious stains.
The La Jolla Goodwill has quietly established itself as the holy grail of secondhand shopping in Southern California, a place where yesterday’s impulse purchases become today’s incredible deals.
The modest blue awning at 7631 Girard Avenue belies what awaits inside – a carefully organized wonderland of pre-loved treasures that puts other thrift stores to shame…