VanMan Kitchen has opened in San Diego’s Pacific Beach, pairing grass-fed burgers and tallow fries with a neighboring production space for the company’s wellness brand.
After months of anticipation, VanMan Kitchen has officially opened in Pacific Beach, marking the first brick-and-mortar restaurant from wellness entrepreneur and influencer Jeremy Ogorek, better known as VanMan. Located on Garnet Avenue, the new concept combines a stripped-down, burger-centric menu with a neighboring production space used to batch products for Ogorek’s expanding wellness company, further blurring the line between food, lifestyle branding, and commerce.
VanMan Kitchen occupies the former Donut Bar space in Pacific Beach, a high-traffic corridor that has seen a recent surge of burger concepts and fast-casual openings. The restaurant sits near Local H2O and Desserts by Clément and just blocks from several other recent burger debuts, placing it squarely in the middle of Garnet Avenue’s evolving food landscape. Unlike many of its neighbors, however, VanMan Kitchen is as much a physical manifestation of an online following as it is a standalone eatery…