Familiar fragrance store opens new Chula Vista venue

Bath & Body Works officially opened a new 3,232-square-foot store near Palomar Trolley on Jan. 9, bringing the brand’s signature fragrances, body care, and home products to another corner of San Diego County.

“As a global leader in fragrance, we’re proud to offer a one-of-a-kind shopping experience and a wide selection of the highest quality products at the right price points for our customers,” said Ron Ford, Bath & Body Works chief stores officer. “Our outstanding store associates are key to delivering the immersive and convenient experience we know our customers love, and our brick-and-mortar footprint remains a successful component of our ongoing strategy.”

The Chula Vista store is part of Bath & Body Works’ domestic network of 1,934 locations across the U.S. and Canada as of November, with 59 percent of its stores located in off-mall settings. The new location provides local shoppers access to the brand’s latest product lines, including the recently announced “N-A-Rose for All” collection of rose-inspired fragrances…

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