Thursday, October 03 Trending Story Wine Marketing Surfs the Youth Edge Trying to attract new wine drinkers is a sensible policy, but how young do some campaigns want them to be? Featured Article Wine Industry Insiders with Susan DeMatei In this episode, George interviews Susan DeMatei, Founder and President of WineGlass Marketing. They discuss her love/hate relationship with Corporate Marketing Agencies during the ’90s, her two favorite places in the world and more… Today’s News Warroom Cellars Acquires Trio of Mendocino Brands Central Coast-based Californian group WarRoom Cellars has acquired the Parducci, Paul Dolan and True Grit brands from Mendocino Wine Company (MWC) for an undisclosed sum… New Series “Shoulder to Shoulder” with Emmy Award-Winning Host Amy G Launched by Sonoma County Winegrowers Shoulder to Shoulder brings to life the story behind every great bottle of wine including family legacies, the sustainable stewardship of the land, and the time-honored tradition of working side-by-side across multiple generations… Jura Winemaker Stunned After Thieves Seize His 2024 Harvest New Rules on Organic Wine in US May ‘Harm’ Industry Comer Issues Subpoenas to HHS and USDA for Docs Related to Development of Alcohol Consumption Guidelines 20 Perfect Wines to Celebrate Come Over October Willamette Valley Wine Foundation Established to Support Rural Wine-Growing Communities Penn State Receives over $500K for Wine, Grape Industry Research Training and Development at the Cornerstone of Breakthru’s Customer-Focused Transformation Climate Change Forces British Columbia to Question Its Future Bordeaux Wines Announces the Fifth Edition of the Big Bottles Campaign: “Join the Bordeaux Crew” Spotlighting Large-Format Bottles in Restaurants and Wine Shops Across the New York Area This October European Wine Organisations Come Together to Fight Back Lebanon Winemakers Pray for Peace Blogs Wine 101: A Vibe Check on American Wine Trends: What’s Next? Why User Experience (UX) Can Make or Break Your Winery’s Online Sales Ready? Wine Collecting ChatBot The Timeless Tutelage of Tchelistcheff Dan Berger on Wine: Preserving Heritage (Paywall) WineIndustry.Jobs Creative Designer Adobe Road Winery – Petaluma, CA Sales Director A Toast to You – Santa Rosa, CA Maintenance Mechanic Mezzetta Family Co. – American Canyon, CA More Wine Industry Jobs People The Road Less Traveled: Recognizing the Legacy and Enduring Contributions of Andrew Quady – Innovator, Risk Taker and Pioneer of California Sweet and Aperitif Wines Nine North Wine Co. Welcomes Marty DeLaRosa as Head of Sales – California How This Missouri Sommelier Is Making the Culture of Wine More Inclusive Women in Wine – Joséphine Duffau-Lagarrosse “Do You Remove People Who Are Being More and More Efficient? No, You Add to Them” – Pernod Ricard’s Chief Digital Officer on the Added Value of AI Supplier News Modern Winemaking Software: Why Blended Is Easy to Use Unwrap Your Ultimate Holiday Gifting Guide Wausau Coated Products Announces the Launch of Our New Hydro Opaque™ Product Series The Power of Financing Winery Equipment and Technology More Supplier News Vineyard & Winery Jordan Vineyard & Winery Unveils Stylish Renovations to Elevate Guest Experience Stuhlmuller Vineyards Celebrates 25th Anniversary of Winery with Extraordinary Chardonnay Created by Original and Current Winemakers One-of-a-Kind Experiences Await at Broken Earth Winery Southern Glazer’s Wine & Spirits Joins as Sponsor for “Come Over October” Campaign Vinat Announces No Disruption to Holiday Wine Supply Amid Port Strike.