Scottsdale Fashion Square continues to solidify its reputation as a premier shopping destination with the debut of two fresh retail experiences: the 100th store opening of gorjana and the newly redesigned concept from Lids. These latest additions bring a blend of personalized service and interactive shopping to the forefront.
gorjana, the Southern California-inspired jewelry brand known for its effortless layering pieces and modern designs, opened its 100th store at Scottsdale Fashion Square. Co-founder Gorjana Reidel, a Scottsdale native, and Arizona State University graduate, began her retail journey at Scottsdale Fashion Square, working for GUESS and BCBG. During that time, she reconnected with her now-husband and CEO, Jason Reidel, sparking a partnership that would eventually lead to the creation of gorjana in 2007.
Now a nationally loved brand, gorjana brings its signature relaxed luxury to the mall where it all began. The new boutique, located on the lower level, offers a curated, welcoming experience where customers can browse the brand’s best-selling collections, enjoy personalized styling sessions, and receive exclusive gifts with purchase.
To celebrate the grand opening, gorjana is continuing its commitment to giving back. The brand has donated over $2 million to nonprofits like Baby2Baby and Dress for Success and encourages local schools and organizations to reach out for fundraising opportunities…