‘We want to be current’: Bossier City debuts redesigned website amid rebranding efforts

If you’ve been to bossiercity.org this month, you may have noticed the website has been given a facelift.

It’s got a big new splash logo, a modern play on the pelican seal the city adopted from the state, sleek blue banners and reorganized quick links on the home page to direct users to the site’s most useful pages for residents.

The effort has been underway for a while by the city’s IT department, said Louis Johnson, the city’s public information officer. While the website redesign was an internal project, it comes as the city is working with the Shreveport-based KSM Marketing Agency for a holistic overhaul of the city’s branding…

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