Last chance: Voters register before election
According to News Director Beth Jensen, back in 2022, the station had a programming hole after a national talk show went off air. Rather than replace the show with another national program, KELO decided to create a new newscast that focused on local, regional and national news. The program also teased upcoming content for the later newscasts and highlighted KELOLAND.COM Originals.
“It feels like we’ve always had a four o’clock newscast, and I think that’s the credit to the bench strength here at KELO,” Jensen said. “That we can create something entirely new, but it doesn’t feel new because it has people who’ve produced newscasts before, it has anchors you’re familiar with, it has meteorologists. It has a format that feels familiar. I think that’s the longevity and the legacy of KELO is the reason it’s been such a success.”
Last chance: Voters register before election
Longtime anchors for the station, Don Jorgenson and Kelli Volk, became the face of the show. Jorgenson said he likes anchoring the hour-long program because it lets them talk more and show their personalities, rather than the more cut-and-dry news content of the regular 5, 6 and 10 shows.