Popular Local Women’s Clothing Store Moves Into Market Street — Pell 1990 Realizes Its Innovative Owner’s Teenage Dreams

Courtney Pell Wilkerson stands in her new Market Street space. She has worked in fashion retail since she was 15. (Photo courtesy Pell 1990)

For owner Courtney Pell Wilkerson, opening Pell 1990 at Market Street in The Woodlands wasn’t just a business move. It was a return to where it all began. The boutique may be new to The Woodlands’ mixed-use land, but for Wilkerson the setting is deeply familiar. Market Street is where her passion for retail took root. Where she always hoped to come back to on her own terms.

Wilkerson started her retail career at Abbey Road, an upscale boutique known for its personalized service. She later spent eight years at Hemline, another Market Street staple. But since she was 15, the dream was always to run her own store…

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