Buc-ee’s sues another convenience store over logo similarities

Buc-ee’s is suing yet another convenience store, this time in Ohio, for a mascot the travel stop giant claims is too similar to its own.

The company’s move follows two previous lawsuits filed against southwest Missouri businesses, as well as many others. Buc-ee’s, which has a location just outside of Springfield, has historically been eager to jump on convenience stores that feature a gleeful animal mascot, claiming the similarities may cause confusion for consumers who may think Buc-ee’s is associated with the smaller, often local or regional chains.

Buc-ee’s filed a lawsuit against Coles IP Holdings, LLC, which owns the Ohio convenience store and gas station chain Mickey Mart, in the United States District Court for the Northern District of Ohio on Feb. 18. Buc-ee’s is suing for trademark infringement and unfair competition. Buc-ee’s is also trying to cancel Coles IP Holdings’ trademark registrations, a process that began in August 2025, according to court documents…

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