Busch Light Teams with Bass Pro Shops for Limited-Edition Cans Celebrating Anglers Nationwide
ST. LOUIS, MO – Busch Light is doubling down on its commitment to the fishing community, announcing a first-ever collaboration with Bass Pro Shops that includes special collector’s edition cans and a new innovation contest designed to surface the next great fishing invention.
The limited-edition cans feature the legendary Bass Pro Shops logo alongside an exclusive bass fishing design created specifically for Busch Light. Starting March 9, 2026, anglers across 42 states can find the commemorative packaging at retailers nationwide.
The Beer for Every Angler
“We know our fans are passionate about the outdoors, and there’s no better way to enjoy a day after being on the water than with a cold Busch Light in hand,” said Krystyn Stowe, Head of Marketing for Busch Family & Natural Light Family at Anheuser-Busch. “We’re thrilled to collaborate with Bass Pro Shops on the limited-edition can design and invest back into the fishing community through ‘Bass Bank.’ These initiatives allow Busch Light to continue authentically connecting with anglers and outdoorsmen.”…