LANSING, Mich. (AP) — 11 AM ET MONDAY EMBARGO
Democratic Rep. Elissa Slotkin is using her fundraising advantage in the race for Michigan’s coveted open U.S. Senate seat to drop $8 million on advertising in the final weeks leading up to the general election.
Slotkin is the overwhelming favorite to win the Democratic nomination in Michigan’s Aug. 6 primary and is expected to face a Republican nominee who will be heavily backed by national groups. Three Republicans are vying for the party’s nomination and former U.S. Rep. Mike Rogers has secured an endorsement from Donald Trump.
“This investment will be key to engaging and turning out voters in the final weeks of the campaign and sending Elissa Slotkin to the U.S. Senate,” Slotkin campaign spokesperson Austin Cook said in a statement.
While the ad reservation was planned before President Joe Biden’s troubling debate performance, Democrats nationwide are concerned about its potential impact on crucial down-ballot races, including Slotkin’s.
The TV ad reservations for October and November encompass the Detroit, Grand Rapids, Traverse City, and Flint media markets, spanning broadcast, cable, and digital platforms, according to a release shared first with The Associated Press.