Maha Abouelenein knows what it takes to be successful. In 2014, the 53-year-old founded her Minnesota-based communications firm, Digital and Savvy, to provide public relations services to large companies and CEOs, from Target to entrepreneur Gary Vaynerchuk. That was after she worked as a public relations executive for over 10 years in the Middle East, most notably as Google’s head of communications for that region.