New Jersey has accused Dollar General of “bait-and-switch pricing” in a lawsuit filed jointly with 19 other states and the Federal Trade Commission on Monday.
The company has long been aware of this issue, the FTC and states allege. According to court documents, Dollar General received 29,265 complaints that it had not honored the marked price between January 2023 and March 2026. Such complaints were submitted in all 48 states where Dollar Generals operates.
The corporation has failed “thousands” of pricing inspections from state and local authorities, the lawsuit adds, and already has settled multiple lawsuits. Dollar General agreed to pay $1.55 million to Pennsylvania over alleged upcharging last year…