(NEXSTAR) – CandyStore.com, an online candy retailer specializing in wholesale and bulk orders, has sought to determine the “most popular” Halloween candies in the country based on the last 17 years of sales data (specifically sales per pound) from the months leading up to Halloween.
The retailer also breaks down the results by state, to give a better understanding of the crowd-pleasing candies that even the most hardened Halloween hooligans would likely love.
“We’ve gathered the data to ensure you’re stocked with the most sought-after sweets,” Ben George, the marketing director of CandyStore.com, wrote in a blog post published earlier this month.
On a national level, there’s been somewhat of a shakeup in terms of our country’s candy preferences, at least when compared to previous years. The latest tallies suggest that M&M’s have overtaken Reese’s Cups as the nation’s preferred Halloween candy — overall — for the first time since the retailer has been keeping track.
“It seems the classic, colorful candy has finally taken the crown, possibly thanks to its endless flavor varieties and easy-to-eat nature,” George wrote.