As Vance’s TikTok following grew to over one million, her ability to amplify her message and expand her reach grew alongside it. Her platform has not only enabled her to fund these events through donations but has also helped her secure significant sponsorships, such as with Hair Depot, which now supplies everything needed for the events. What started as a way to give back and gain clientele has blossomed into a vital community service, providing free haircuts, school supplies and more to families across South Carolina and beyond.
Vance’s journey from a struggling single mother to a successful creator and community organizer is a testament to the power of resilience and the impact of giving back. Through her events, she continues to build confidence in children and support their families, demonstrating how social media platforms can be leveraged for social good.
What inspired you to start the “Free Hair Day Back-to-School” event, and how has it evolved over time?
I started Free Hair Day many years ago to give back to people in the community who may be struggling. I was once a homeless single mom who was struggling. Most people wouldn’t have been able to tell due to how I carried myself and the smile I wore on the daily. It inspired me to want to help others like me who may be going through something, but don’t look like it due to many factors. Also, I thought it would be a great way to gain new clientele. If I bless them for free and they like the services, they would be more inclined to book me for a paid service in the future.