Starting March 12, the U.S. Postal Service will be delivering the Stockton Record to optimize resources amidst increasing digital readership demand.
The round-the-clock online news cycle has made digital products the first choice for breaking-news, and print subscribers are increasingly engaging digitally. As such, the Stockton Record will be putting renewed emphasis on the printed newspaper as a place readers can dive into local news with more impact and context, feel-good community features, sports analysis and commentary — the stories you can’t get anywhere else.
“We are grateful to our print and digital subscribers for their steadfast support,” Central California Editor Sheyanne Romero said. “The way our readers consume news continues to evolve and we’ll continue to evolve to best meet those needs.”
Like many other newspaper publishers, Gannett Co. Inc., which operates more than 200 daily local newspapers including the Stockton Record, has already successfully introduced the approach in dozens of markets across the country, and is expanding the initiative.