Buc-ee’s sues convenience store chain, saying moose looks too much like its beaver mascot

TOLEDO, Ohio (WTVG/Gray News) — Buc-ee’s is suing an Ohio-based convenience chain, alleging its moose mascot looks too much like Buc-ee’s famous beaver.

Buc-ee’s filed a federal lawsuit Feb. 18 against Coles IP Holdings, LLC, the company that operates the Mickey’s convenience store chain.

The lawsuit alleges trademark infringement and unfair competition.

Mickey’s logos feature a cartoon moose facing right, with wide eyes and a smile, set against a round background. Buc-ee’s alleges that the design too closely resembles its beaver mascot…

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