A Tucson business struggling to survive during Covid is now thriving as an online auction house. From vintage Barbies and G.I. Joes to early video game consoles, you will find them all up for auction.
“When I built it, it was the largest soundstage in the state of Arizona,” said Laura Levin, owner of Factor48.com . “When Covid hit, that really changed the dynamic of everything. So, we had to pivot.”
That pivot led Levin to move into this 60,000 square foot warehouse near downtown, and shift from film production to online auctions.
“We had started doing some online auctions to sell some livestock at the Pima County Fair and really realized that online auctions are a great way to sell items,” recalled Levin.
In just a few years, her Tucson auction house, Factor48.com, has taken off. Bids come in from across the country and around the world.
Right now, Levin and her six employees—including her father—are in the midst of auctioning off a massive collection.
“Tens of thousands of toys,” said Levin.