Honoring our U.S. veterans is a value instilled in Americans from a young age, deepening as we forge personal connections with those who have served our country. But perhaps what’s even more rare is when an entire franchise brand is built upon the legacy of a veteran, whose values of service, family and hard work have shaped every aspect of the business. For Freddy’s Frozen Custard & Steakburgers (Freddy’s), these values are more than just a part of the business model; they’re the foundation of our brand.