After more than three decades as a morning drive fixture in Boston, Susan Semedo, known on-air as Pebbles, is stepping away from daily mornings at Beasley Media Group’s Hip-Hop and R&B Hot 96.9 (WBQT) to focus full-time on her “Positively Pebbles” brand.
Semedo joined Hot 96.9 at its launch in January 2013 after more than 15 years at Jam’n 94.5 (WJMN), where she built the morning franchise that eventually followed her across the dial. At Hot 96.9, she anchored The GetUp Crew alongside Ramiro, Melissa, and Leroy, taking it into syndication in 2024.
Her public affairs program, Voices with Pebbles, earned a Gracie Award from the Alliance for Women in Media Foundation in the Local Public Affairs category. In 2023, the Massachusetts Association of Broadcasters named her Broadcaster of the Year, and she has been inducted into the Massachusetts Broadcasters Hall of Fame…