WKRP Officially Welcomed on Cincinnati Radio

A beloved TV call sign has landed on a real FM signal. WKRP Owner Jeff Ziesmann acquired the call letters in April from a low-power Raleigh station

What We Know: The station plays rock and pop songs from the ’60s through the ’80s — the same era the TV show celebrated. Meanwhile, the brand is recognized nationwide, particularly among older generations who grew up watching the 1978–82 CBS sitcom. No greater Cincinnati broadcaster had ever used the WKRP call letters before Monday’s launch.

What’s they said: Jeff Ziesmann, WKRP Station Operator: “The presentation will be a tribute to the TV show — not a parody of a 40-year-old TV show that aired for only four years.”…

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