ERA Strother bets on downtown Fayetteville with Hay Street move

When Denise Strother decided to move the real estate firm she founded to the heart of downtown Fayetteville, she used it as a way to show love and faith in Fayetteville, a city she says has momentum.

ERA Strother Real Estate recently relocated its long-time office headquarters to 229A Hay St., trading its Ray Avenue site for a street-level presence on Hay Street, one of downtown’s most visible corridors. The move places the firm at the center of a downtown revival increasingly attracting significant investment.

“I wanted us to be in the hub of our hometown,” said Denise Strother, founder and owner of ERA Strother Real Estate. “Our campaign — the reason why we moved — is to be in the heart of our hometown.”…

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